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Bath & Body Works, Inc. functions as a specialized retailer, offering a diverse range of home fragrance, personal care, and hygiene products such as soaps and sanitizers. The company distributes its merchandise under its primary Bath & Body Works brand, the White Barn label, and other proprietary names. Its sales channels include dedicated retail outlets and online platforms throughout the United States and Canada. Furthermore, its global reach is expanded through partner-managed stores operating under franchise, licensing, and wholesale agreements. As of January 29, 2022, the company oversaw 1,755 of its own retail locations and had 338 international stores run by its partners. Previously known as L Brands, Inc., the company adopted its current name, Bath & Body Works, Inc., in August 2021. Established in 1963, its corporate headquarters are located in Columbus, Ohio.
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