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Newell Brands Inc. is a global enterprise dedicated to the development, production, and distribution of a wide array of products for both consumers and commercial clients. The company organizes its operations across five distinct segments: Commercial Solutions: This division offers solutions for commercial cleaning and maintenance, storage and organization systems for closets and garages, hygiene management, material handling, and home safety items such as smoke and carbon monoxide alarms. Key brands include BRK, First Alert, Mapa, Quickie, Rubbermaid, and Rubbermaid Commercial Products. Home Appliances: Focused on kitchen appliances, this segment features popular brands like Crock-Pot, Mr. Coffee, Oster, and Sunbeam. Home Solutions: This segment encompasses products for food and home storage, food preservation (fresh and vacuum sealing), premium cookware and bakeware, cutlery, and home fragrance items. Prominent brands here are Ball, Calphalon, Chesapeake Bay Candle, FoodSaver, Rubbermaid, Sistema, WoodWick, and Yankee Candle. Learning and Development: This division provides writing instruments (markers, highlighters, pens, pencils), art supplies, adhesive and cutting tools for crafts, labeling solutions, and baby gear and infant care products. Its extensive brand portfolio includes Aprica, Baby Jogger, Graco, NUK, Tigex, Dymo, Elmer's, EXPO, Mr. Sketch, Paper Mate, Parker, Prismacolor, Sharpie, Waterman, and X-Acto. Outdoor and Recreation: This segment caters to outdoor enthusiasts with products from brands such as Campingaz, Coleman, Contigo, ExOfficio, and Marmot. Newell Brands Inc. reaches its extensive customer base through diverse retail channels, including large warehouse clubs, department stores, drugstores and grocery chains, mass merchandisers, home improvement centers, office supply stores, contract stationers, independent distributors, e-commerce platforms, sporting goods retailers, specialty shops, and travel retail outlets. Established in 1903, the company, formerly known as Newell Rubbermaid Inc., adopted its current name, Newell Brands Inc., in April 2016. Its corporate headquarters are located in Atlanta, Georgia.
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